Results in numbers
+103%
Monthly visibility in 8 months
+179%
Views on Google Maps from mobile
1 in 5
People who see the profile and take action
4.6 ★
More than 1,000 reviews
The context
L'Absolu is in a rural area: most customers discover it on the move, searching for a restaurant on Google Maps from their phone. For a restaurant like this, the Google profile is the shop window that decides whether someone books or keeps driving.
The approach
We keep a weekly posting rhythm with seasonal topics (the terrace, air conditioning, family meals in summer), reply to reviews and keep the profile complete and up to date. Every month we analyze the profile together with the website to adjust the strategy.
What we implemented
Weekly seasonal posts
Content built around what visitors look for in each season: in summer, the terrace, cool rooms and family meals.
Review replies
Every review gets a reply, on a profile with more than 1,000 reviews.
Complete, optimized profile
Information, photos, hours and services always up to date: the profile convinces before the customer even calls.
Monthly profile + website tracking
The profile and the website are analyzed together to measure the impact of each action and adjust the strategy.
In summer the profile hit its visibility record, driven by visitors looking for where to eat on Google Maps. And it's not just seen more: 1 in 5 people call, ask for directions, visit the website or book.
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